Brand Story

It all started with a tomato.
Not just any tomato - wild ones, growing in North Carolina’s thick, buggy summer heat.

While most plants were getting eaten alive, these particular tomatoes stood untouched. No bites, no bugs.  Just thriving.
A local professor discovered why: they produced Undecanone, a natural compound that repels mosquitoes and ticks. Nature had built its own bug shield - one that actually worked.

For years, bug sprays meant choosing between harsh chemicals or “natural” options that didn’t work. There’s no option that’s both clean and proven to work - so most people just settle for the lesser of two evils. 
We didn’t want to settle.

We’re Stephanie Watson and Michelle Arnau - moms, adventurers, and advocates for clean products that perform. We spent seven years perfecting, proving and registering this technology.  To feel like something you’d actually want to wear. No toxic chemicals. No gross smells. Just powerful protection that fits seamlessly into your life.

The result? 
Mimikai - the first truly efficacious, natural, and skin-friendly bug spray.
Because when nature shows us a better way, we listen.

Product Philosophy

Mimikai is on a mission to drive the repellant revolution.

Mimikai is the first repellent in more than 25 years to receive a new EPA registration. Built around our patented, exclusive ingredient, Undecanone - a breakthrough that sets a new standard in clean insect protection.

Developed through biomimicry, the practice of drawing inspiration from nature's own systems, Mimikai was designed to protect the body without disrupting it. Its efficacy rivals that of DEET, the industry's conventional standard, and surpasses so-called "natural" alternatives that rely solely on essential oils, which can be just as harsh and still carry toxicity concerns.

Backed by over seven years of lab and field testing in some of the buggiest environments, Mimikai delivers proven protection you can count on, without compromising on safety, skin feel, or scent.

This is a new generation of repellent. Rooted in science, elevated in experience, and created to work in harmony with you.