Broccoli Seed Oil: A natural silicone alternative that smooths without buildup. Enhances shine, reduces frizz, and lightly protects hair for a glossy, healthy finish.

Caffeine: Energizes the scalp and supports the hair root by boosting microcirculation. Helps promote thicker, fuller-looking hair over time.

Ginger Root Extract: A stimulating botanical that awakens the scalp, improves circulation, and helps keep roots fresh and balanced.

Hydrolyzed Rice Protein: Strengthens and volumizes while improving moisture retention. Supports elasticity and leaves hair fuller and more resilient.

How to Demo:

Always begin with clean and sanitized hands. Offer your Guest hand sanitizer as well.

Step 1 - Take the Guest to the sink area (if available), wet your hand (or theirs) and apply a small amount of Nourishing Shampoo to the back of their hand. If there is no sink, use a spray bottle of water.

Step 2 - Awaken the shampoo by a adding a a small amount of water and gently rubbing the product until it lathers. Discuss the feel of the product on their hand, noting the creamy lather. Highlight the key ingredients that help deeply cleanse while still encouraging smooth hair and a healthy scalp including broccoli seed oil and caffeine, to name a couple.

Step 3 - Rinse and dry while highlighting the smooth feel of their hand vs. the other.

Pro-Tip: Use the Growing Season Deep Repair Mask once or twice a week after shampooing for an intense hydration boost.

How to Use:

1. Soak your hair and scalp with warm water to open the cuticle and help the shampoo lather.

2. Dispense a quarter-size amount (adjust for hair length) into your palm and emulsify slightly between your hands.

3. Work into the scalp using your fingertips for 1–2 minutes to cleanse and boost circulation.

4. Let the lather travel through the lengths; no need to rub the ends.

5. Rinse with lukewarm water until hair feels clean.

6. For extra buildup or after styling products, we recommend a second wash.

Our formula is enriched with botanical extracts and maintains essential moisture while providing a deep, refreshing cleanse. Nourishing Shampoo is suitable for all hair types, including fine, curly, damaged, and color-treated hair, and gentle enough for daily use by both women and men. With every wash, hair feels soft, lightweight, and full of life.

Key Benefits:

1. Promotes stronger, healthier hair growth

2. Gently detoxes and clarifies the scalp without stripping

3. Smooths frizz and boosts shine